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+<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>AI &amp; Machine Learning</title><link>https://cloud.google.com/blog/products/a…
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;We are seeing organizations move from early prototypes to production-ready deployments using &lt;/span&gt;&lt;a href="https://cloud.google.com/blog/products/ai-machine-learning/welcome-to-gemini-at-work-2026"&gt;&lt;span style="text-decoration: …
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;This ambition aligns with broader government initiatives. Since assuming the presidency of the Council of the European Union for the second half of 2026, Ireland has steered higher-level technology and policy discussions, outlining a &lt;/span&g…
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;To support this strategy, we are focused on making these capabilities more accessible. Our local teams are collaborating with industry leaders to implement Gemini Enterprise which offers capabilities that range from conversational AI agents and …
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;The economic impact is already taking shape. In 2025 alone, Google operations — including our AI and cloud services — added an estimated 10 billion euros to the Irish gross domestic product. And this momentum is shared: Organizations across Irel…
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Here are several ways Irish organizations are modernizing with Google Cloud and Gemini Enterprise:&lt;/span&gt;&lt;/p&gt;
+&lt;h4&gt;&lt;span style="vertical-align: baseline;"&gt;Ryanair supports millions of passengers through AI-backed operations&lt;/span&gt;&lt;/h4&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Ryanair, Europe’s largest airline, &lt;/span&gt;&lt;a href="https://www.googlecloudpresscorner.com/2026-08-12-Ryanair-and-Google-Cloud-Announce-Five-Year-Data-and-AI-Partnership" rel="noopener" target="_blank"&gt;&lt;span style="text-decoration:…
+&lt;h4&gt;&lt;span style="vertical-align: baseline;"&gt;Smyths Toys rethinks the customer experience with agentic support&lt;/span&gt;&lt;/h4&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;As one the world’s largest specialty toy retailers, Smyths Toys is &lt;/span&gt;&lt;a href="https://cloud.google.com/customers/smyths-toys-ge?e=48754805&amp;amp;hl=en"&gt;&lt;span style="text-decoration: underline; vertical-align: baseline;"&gt;…
+&lt;h4&gt;&lt;span style="vertical-align: baseline;"&gt;The Irish Revenue Commissioners: Advancing public sector data&lt;/span&gt;&lt;/h4&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Public sector agencies are also making strides in Ireland. The &lt;/span&gt;&lt;a href="https://www.revenue.ie/en/home.aspx" rel="noopener" target="_blank"&gt;&lt;span style="text-decoration: underline; vertical-align: baseline;"&gt;Irish Revenu…
+&lt;h4&gt;&lt;span style="vertical-align: baseline;"&gt;Virgin Media Ireland: Accelerating workflows&lt;/span&gt;&lt;/h4&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Supported by &lt;/span&gt;&lt;a href="https://www.libertyglobal.com/liberty-global-google-cloud/" rel="noopener" target="_blank"&gt;&lt;span style="text-decoration: underline; vertical-align: baseline;"&gt;Liberty Global's partnership&lt;/span&g…
+&lt;h3&gt;&lt;span style="vertical-align: baseline;"&gt;Irish startups scaling with enterprise tools&lt;/span&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;While established enterprises are modernizing legacy systems, Irish startups are building on modern technology from day one. Backed by a strong local tech ecosystem, these agile teams are creating services that compete on an international stage.…
+&lt;h4&gt;&lt;span style="vertical-align: baseline;"&gt;Hexis: Scaling personalized sports nutrition&lt;/span&gt;&lt;/h4&gt;
+&lt;p&gt;&lt;a href="https://hexis.live/" rel="noopener" target="_blank"&gt;&lt;span style="text-decoration: underline; vertical-align: baseline;"&gt;Hexis&lt;/span&gt;&lt;/a&gt;&lt;span style="vertical-align: baseline;"&gt; builds technology solutions that help athletes refine their performance and…
+&lt;h4&gt;&lt;span style="vertical-align: baseline;"&gt;Kitman Labs: Unifying performance analytics&lt;/span&gt;&lt;/h4&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Founded in Dublin in 2012, &lt;/span&gt;&lt;a href="https://www.kitmanlabs.com/" rel="noopener" target="_blank"&gt;&lt;span style="text-decoration: underline; vertical-align: baseline;"&gt;Kitman Labs&lt;/span&gt;&lt;/a&gt;&lt;span style="vertic…
+&lt;h4&gt;&lt;span style="vertical-align: baseline;"&gt;Spryt: Automating healthcare coordination&lt;/span&gt;&lt;/h4&gt;
+&lt;p&gt;&lt;a href="https://spryt.com/" rel="noopener" target="_blank"&gt;&lt;span style="text-decoration: underline; vertical-align: baseline;"&gt;Spryt&lt;/span&gt;&lt;/a&gt;&lt;span style="vertical-align: baseline;"&gt; streamlines healthcare coordination across the U.K. and U.S., &lt;/span&gt;&…
+&lt;h4&gt;&lt;span style="vertical-align: baseline;"&gt;IMPT: Automating carbon offsetting&lt;/span&gt;&lt;/h4&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;By connecting AI, blockchain, and Google Cloud, &lt;/span&gt;&lt;a href="https://impt.io/" rel="noopener" target="_blank"&gt;&lt;span style="text-decoration: underline; vertical-align: baseline;"&gt;IMPT&lt;/span&gt;&lt;/a&gt;&lt;span style="ver…
+&lt;h3&gt;&lt;span style="vertical-align: baseline;"&gt;Transform ideas from planning to production&lt;/span&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;As Ireland continues to expand  as a global technology hub, local organizations are demonstrating how to translate AI potential into practical results. &lt;/span&gt;&lt;span style="vertical-align: baseline;"&gt;Explore our customer stories to se…
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; font-style: italic; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="font-style: italic; vertical-align: baseline;"&gt;Gemini&lt;/strong&gt;&lt;span style="font-style: italic; vertical-align: baseline;"&gt;, a single, universal agent for work that answers your questions, handles your knowledge work, creates your images a…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; font-style: italic; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="font-style: italic; vertical-align: baseline;"&gt;&lt;a href="https://cloud.google.com/blog/products/ai-machine-learning/welcome-to-gemini-at-work-2026#:~:text=Gemini%20in%20Google%20Workspace"&gt;Inline in Workspace&lt;/a&gt;,&lt;/strong&gt;&lt;span st…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; font-style: italic; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="font-style: italic; vertical-align: baseline;"&gt;&lt;a href="https://cloud.google.com/blog/products/ai-machine-learning/welcome-to-gemini-at-work-2026#:~:text=Data%20analysis%2C%20data%20engineering%20and%20machine%20learning"&gt;New data and analytics…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; font-style: italic; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="font-style: italic; vertical-align: baseline;"&gt;&lt;a href="https://cloud.google.com/blog/products/ai-machine-learning/welcome-to-gemini-at-work-2026?e=48754805#:~:text=Industry%2Dspecific%20specializations"&gt;Industry-specific specialization&lt;/a&g…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; font-style: italic; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;a href="https://cloud.google.com/blog/products/ai-machine-learning/welcome-to-gemini-at-work-2026#:~:text=Securing%20and%20governing%20agents"&gt;&lt;strong style="font-style: italic; vertical-align: baseline;"&gt;How we secure and govern agents&lt;/strong&gt;&lt;/a&…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; font-style: italic; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="font-style: italic; vertical-align: baseline;"&gt;&lt;a href="https://cloud.google.com/blog/products/ai-machine-learning/welcome-to-gemini-at-work-2026/?e=48754805#:~:text=Leading%20cost%20controls%20and%20spending%20options"&gt;Leading cost controls&lt…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; font-style: italic; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;a href="https://cloud.google.com/blog/products/ai-machine-learning/welcome-to-gemini-at-work-2026#:~:text=Gemini%20Enterprise%20in%20action%3A%20global%20momentum"&gt;&lt;strong style="font-style: italic; vertical-align: baseline;"&gt;Customer use cases&lt;/strong&gt…
+&lt;/li&gt;
+&lt;/ul&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Bringing the best technology to all of you is what drives us at Google Cloud. In the last year, nearly 500 Google Cloud customers each processed more than one trillion tokens. Today, nearly 80% of all Google Cloud customers are using our AI prod…
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Work now starts in the prompt window. &lt;/span&gt;&lt;/p&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;To meet this moment, today we are excited to announce the Gemini agent: your new single, universal agent for work. It has all of your business context and can be used for everything from knowledge work to answering questions, and from content cr…
+&lt;div class="block-image_full_width"&gt;
+
+
+
+
+
+
+
+ &lt;div class="article-module h-c-page"&gt;
+ &lt;div class="h-c-grid"&gt;
+
+
+ &lt;figure class="article-image--large
+
+
+ h-c-grid__col
+ h-c-grid__col--6 h-c-grid__col--offset-3
+
+
+ "
+ &gt;
+
+
+
+
+ &lt;img
+ src="https://storage.googleapis.com/gweb-cloudblog-publish/images/Gemini.max-1000x1000.png"
+
+ alt="Gemini"&gt;
+
+ &lt;/a&gt;
+
+ &lt;figcaption class="article-image__caption "&gt;&lt;p data-block-key="folpi"&gt;The Gemini agent is your new single, universal agent for work.&lt;/p&gt;&lt;/figcaption&gt;
+
+ &lt;/figure&gt;
+
+
+ &lt;/div&gt;
+ &lt;/div&gt;
+
+
+
+
+
+&lt;/div&gt;
+&lt;div class="block-paragraph_advanced"&gt;&lt;h3&gt;&lt;span style="vertical-align: baseline;"&gt;Introducing the Gemini agent &lt;/span&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Gemini answers your questions, handles your knowledge work, creates your images and media, and writes and runs code — all in a single agent and a single API. You give it objectives, not instructions. You delegate an outcome and come back to fini…
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;The agentic capabilities in Gemini are built around core architectural principles:&lt;/span&gt;&lt;/p&gt;
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Unified agent: &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;Gemini is an agent that can answer your questions when you chat with it, work autonomously to complete objectives you assign it, and generate code …
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Omnipresent access:&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; Gemini can be accessed from any device including web, iOS and Android mobile devices, Windows and Mac desktops, and any channel (command line,…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Persistent execution:&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; It runs in the cloud, meaning it maintains a single set of memories, context, and one personalization graph no matter what device or channel…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Multi-agent orchestration:&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; Gemini doesn’t work alone. It can dynamically create a roster of sub-agents — temporary, job-specific agents, each with their own ident…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Deeply contextual:&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; Gemini arrives already knowing your tools, data, and work history. Whether you ask it a question, assign it an objective, or have it generate c…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Model choice flexibility:&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; &lt;span style="vertical-align: baseline;"&gt;Gemini is the agent, and the model underneath it is a separate choice. It runs each job on…
+&lt;/li&gt;
+&lt;/ul&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Top customers across industries were early testers and are already realizing its benefits: Premium sportswear brand &lt;/span&gt;&lt;strong style="vertical-align: baseline;"&gt;On&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; test…
+&lt;h3&gt;&lt;strong style="vertical-align: baseline;"&gt;Powering Gemini: Skills, tools, and context&lt;/strong&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Gemini understands your business — everything from pricing to product portfolios to departmental norms — and all the institutional knowledge that makes your company unique. Three capabilities make that possible: tools that connect it to your sys…
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Tools and tools registry: &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;Gemini can securely connect to the software your company already runs, including collaboration tools like Confluence, Microsoft Office, …
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Skills and skills registry: &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;Skills are reusable sets of instructions, knowledge, or workflows stored as modular prompts that teach agents how to perform specific,…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Context and memory: &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;Gemini learns from each question you ask it, each objective you assign it, the people you work with, and uses your personal context and your o…
+&lt;/li&gt;
+&lt;/ul&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Customers seeing significant benefits from Gemini Enterprise include:&lt;/span&gt;&lt;/p&gt;
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;a href="https://www.googlecloudpresscorner.com/2026-09-24-BNP-Paribas-and-Google-Cloud-Announce-New-Partnership-on-Agentic-AI-and-Cloud-Innovation" rel="noopener" target="_blank"&gt;&lt;strong style="text-decoration: underline; vertical-align: baseline;"&gt;BNP Parib…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Bradesco&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;, one of Brazil’s largest banking and financial services conglomerates, is streamlining heavy operational workflows by deploying Gemini Enterprise for aut…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;a href="https://www.youtube.com/watch?v=Ay5QtMsna8c" rel="noopener" target="_blank"&gt;&lt;strong style="text-decoration: underline; vertical-align: baseline;"&gt;Merck&lt;/strong&gt;&lt;/a&gt;&lt;span style="vertical-align: baseline;"&gt; is exploring new frontiers …
+&lt;/li&gt;
+&lt;/ul&gt;&lt;/div&gt;
+&lt;div class="block-video"&gt;
+
+
+
+&lt;div class="article-module article-video "&gt;
+ &lt;figure&gt;
+ &lt;a class="h-c-video h-c-video--marquee"
+ href="https://youtube.com/watch?v=Ay5QtMsna8c"
+ data-glue-modal-trigger="uni-modal-Ay5QtMsna8c-"
+ data-glue-modal-disabled-on-mobile="true"&gt;
+
+
+
+
+ &lt;div class="article-video__aspect-image"
+ style="background-image: url(https://storage.googleapis.com/gweb-cloudblog-publish/images/maxresdefault_pnqevfP.max-1000x1000.jpg);"&gt;
+ &lt;span class="h-u-visually-hidden"&gt;Merck + Google Cloud: Using Gemini Enterprise to Accelerate Drug Discovery&lt;/span&gt;
+ &lt;/div&gt;
+
+ &lt;svg role="img" class="h-c-video__play h-c-icon h-c-icon--color-white"&gt;
+ &lt;use xlink:href="#mi-youtube-icon"&gt;&lt;/use&gt;
+ &lt;/svg&gt;
+ &lt;/a&gt;
+
+
+ &lt;/figure&gt;
+&lt;/div&gt;
+
+&lt;div class="h-c-modal--video"
+ data-glue-modal="uni-modal-Ay5QtMsna8c-"
+ data-glue-modal-close-label="Close Dialog"&gt;
+ &lt;a class="glue-yt-video"
+ data-glue-yt-video-autoplay="true"
+ data-glue-yt-video-height="99%"
+ data-glue-yt-video-vid="Ay5QtMsna8c"
+ data-glue-yt-video-width="100%"
+ href="https://youtube.com/watch?v=Ay5QtMsna8c"
+ ng-cloak&gt;
+ &lt;/a&gt;
+&lt;/div&gt;
+
+&lt;/div&gt;
+&lt;div class="block-paragraph_advanced"&gt;&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;a href="https://www.googlecloudpresscorner.com/2026-10-08-Orange-Spain-Expands-Partnership-with-Google-Cloud-to-Industrialize-AI-Operations-with-Gemini-Enterprise" rel="noopener" target="_blank"&gt;&lt;strong style="text-decoration: underline; vertical-align: baselin…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;a href="https://www.googlecloudpresscorner.com/2026-09-03-Santee-Cooper-Partners-with-Google-Cloud-to-Help-Improve-Grid-Reliability-Through-Better-Planning" rel="noopener" target="_blank"&gt;&lt;strong style="text-decoration: underline; vertical-align: baseline;"&gt;…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;SOMPO&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;, a leading Japanese insurance provider, built over 10,000 custom AI agents across its 34,000 employees to automate tasks like document search and summarizat…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Ulta Beauty&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; is helping guests shop 30,000 products by deploying the Ulta AI shopping assistant built with Gemini Enterprise. Online shoppers have translated conve…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Wesfarmers, &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;the&lt;/span&gt;&lt;strong style="vertical-align: baseline;"&gt; &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;parent company of Austra…
+&lt;/li&gt;
+&lt;/ul&gt;&lt;/div&gt;
+&lt;div class="block-image_full_width"&gt;
+
+
+
+
+
+
+
+ &lt;div class="article-module h-c-page"&gt;
+ &lt;div class="h-c-grid"&gt;
+
+
+ &lt;figure class="article-image--large
+
+
+ h-c-grid__col
+ h-c-grid__col--6 h-c-grid__col--offset-3
+
+
+ "
+ &gt;
+
+
+
+
+ &lt;img
+ src="https://storage.googleapis.com/gweb-cloudblog-publish/images/Geminin_enterprise_customers.max-1000x1000.png"
+
+ alt="Geminin enterprise customers"&gt;
+
+ &lt;/a&gt;
+
+ &lt;figcaption class="article-image__caption "&gt;&lt;p data-block-key="folpi"&gt;Organizations worldwide are driving measurable impact.&lt;/p&gt;&lt;/figcaption&gt;
+
+ &lt;/figure&gt;
+
+
+ &lt;/div&gt;
+ &lt;/div&gt;
+
+
+
+
+
+&lt;/div&gt;
+&lt;div class="block-paragraph_advanced"&gt;&lt;h3&gt;&lt;span style="vertical-align: baseline;"&gt;Gemini in Google Workspace&lt;/span&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Gemini not only answers your questions, handles your knowledge work, and writes your code — it works directly inside Gmail, Drive, Docs, Slides, Sheets, Chat, and Calendar, carrying the same memory, skills, and controls it has everywhere else. I…
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Inside Workspace, Gemini works three ways:&lt;/span&gt;&lt;/p&gt;
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Personal assistance&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;: Gemini works as your personal agent and arrives already knowing your calendar, your team, your projects, and how your documents relate to one…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Proactive delegation&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;: Gemini uses this same intelligence to proactively suggest tasks you can delegate to it. For example, if your manager emails you asking for t…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;A member of your team&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;: You can also use Gemini to create a coworker agent that works with your entire team. You simply describe the role you need, and Gemini crea…
+&lt;/li&gt;
+&lt;/ul&gt;
+&lt;h3&gt;&lt;span style="vertical-align: baseline;"&gt;Data analysis, data engineering and machine learning &lt;/span&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;We are also giving Gemini skills built for specific domains, starting with data.&lt;/span&gt;&lt;/p&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Data and analytics represent a foundational domain where Gemini transforms business workflows, enabling organizations to move from plain-language questions to actionable operational insights in minutes. We are introducing purpose-built capabilit…
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;For Data and ML engineers: &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;We are extending Gemini with machine learning skills and tools that back every data scientist and data engineer with a team of agents. …
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;For business users: &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;Anyone in your organization can generate reliable, real-time operational reports simply by asking. &lt;/span&gt;&lt;span style="vertical-align…
+&lt;/li&gt;
+&lt;/ul&gt;
+&lt;p&gt;&lt;strong&gt;&lt;span style="vertical-align: baseline;"&gt;Three Google Cloud capabilities keep those answers grounded:&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Knowledge Catalog:&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; Gemini integrates directly with your Knowledge Catalog to map business definitions once so all agents use them. This deep &lt;/span&gt;&lt;span…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Smart Storage&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;: Ninety percent of enterprise data is unstructured — PDFs, images, scans, and audio recordings — which often remain "dark" and unreadable. Smart Sto…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Borderless Lakehouse:&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; &lt;/span&gt;&lt;span style="vertical-align: baseline;"&gt;Organizations should not be forced to move or duplicate their data to use AI. Our…
+&lt;/li&gt;
+&lt;/ul&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;You can start by registering data sets that you discover in your lakehouse with the Knowledge Catalog, and then assign Gemini simple or complex analysis to perform. It identifies the necessary data sets from the Knowledge Catalog, generates the …
+&lt;p style="text-align: left;"&gt;&lt;span style="vertical-align: baseline;"&gt;&lt;span style="vertical-align: baseline;"&gt;By grounding its data agents in the Knowledge Catalog, Bloomberg Media lifted its SQL query accuracy by &lt;/span&gt;&lt;span style="vertical-align: baseline;"&gt;63%&lt;/sp…
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Additional customers are seeing tremendous value from our data solutions:&lt;/span&gt;&lt;/p&gt;
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Deutsche Telekom&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; used BigQuery, Cloud Storage, and Knowledge Catalog to build a unified data lakehouse to overcome a fragmented and slow data infrastructure sprea…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Etsy&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; migrated three petabytes of data to a unified lakehouse. By using BigQuery and open-source Apache Iceberg, they can now perform critical data joins up to 60%…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Snap&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; connected its Prism agent directly to its storage archives, cutting technical diagnostic troubleshooting times down from 30 minutes to just 30 seconds.&lt;/s…
+&lt;/li&gt;
+&lt;/ul&gt;
+&lt;h3&gt;&lt;span style="vertical-align: baseline;"&gt;Industry-specific specializations&lt;/span&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Every industry runs on knowledge a general model does not have. We are specializing Gemini for individual industries, with the skills, tools, and knowledge specific to each one.&lt;/span&gt;&lt;span style="vertical-align: baseline;"&gt; &lt;/spa…
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Financial Services:&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; Gemini for Financial Services automates what is usually pieced together across many workstreams: investment research, credit analysis, and ris…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Legal:&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; Gemini inherits matter-level permissions and ethical walls directly from document management platforms like NetDocuments and iManage. Partners like Harvey …
+&lt;/li&gt;
+&lt;/ul&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;In addition, we’ve seen our ecosystem and customers create new vertical applications as well. For example, &lt;/span&gt;&lt;strong style="vertical-align: baseline;"&gt;Deloitte&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; has cre…
+&lt;h3&gt;&lt;span style="vertical-align: baseline;"&gt;Securing and governing agents&lt;/span&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Two factors determine whether an enterprise agent program succeeds or stalls: whether you can govern it, and whether you can afford it.&lt;/span&gt;&lt;/p&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;When deploying autonomous agents across an organization, governance comes down to answering four fundamental questions:&lt;/span&gt;&lt;/p&gt;
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;span style="vertical-align: baseline;"&gt;Who is the agent, and what identity does it have? &lt;/span&gt;&lt;/p&gt;
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;span style="vertical-align: baseline;"&gt;What is it allowed to do or what permissions is it granted? &lt;/span&gt;&lt;/p&gt;
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;span style="vertical-align: baseline;"&gt;What did it do and where can I see what it did? &lt;/span&gt;&lt;/p&gt;
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;span style="vertical-align: baseline;"&gt;What should it never touch?&lt;/span&gt;&lt;/p&gt;
+&lt;/li&gt;
+&lt;/ul&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Identity, policy, and observability answer the first three. The fourth is Agent Gateway.  &lt;/span&gt;&lt;/p&gt;
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Identity: &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;Every agent gets its own identity, cryptographically attested and governed like an employee, with least-privilege permissions. That identity is stamped …
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Authorization and permissions: &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;You give each agent fine-grained, role-based access permissions, approved by your organization’s security administrators. When the …
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Auditing: &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;In addition, every action Gemini takes is written to an audit trail and attributed to the agent rather than to a person. Since the identity travels into…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Policy management and control: &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;Gemini gives you identity, discovery, governance, and security by default. All Gemini agents execute tasks safely inside an Agent S…
+&lt;/li&gt;
+&lt;/ul&gt;
+&lt;h3&gt;&lt;span style="vertical-align: baseline;"&gt;Leading cost controls and spending options&lt;/span&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;While per-token prices have &lt;/span&gt;&lt;a href="https://thenextweb.com/news/token-prices-fell-98-enterprise-ai-bills-tripled-now-the-industry-wants-a-standards-body-to-explain-why" rel="noopener" target="_blank"&gt;&lt;span style="text-deco…
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Multi-model orchestration:&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; As mentioned earlier, Gemini allows you to choose&lt;/span&gt;&lt;span style="vertical-align: baseline;"&gt; the right model for the jo…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Smart routing: &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;Our routing tool automatically triages enterprise workloads so each one runs on the model that delivers maximum performance at the lowest possible …
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Real-time spend caps:&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; You can&lt;/span&gt;&lt;strong style="vertical-align: baseline;"&gt; &lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;set a hard…
+&lt;/li&gt;
+&lt;/ul&gt;
+&lt;h3&gt;&lt;strong style="vertical-align: baseline;"&gt;Infrastructure: 80% better price-performance&lt;/strong&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;All of this innovation — the agent, the data, the identity, and everything else — runs on our AI Infrastructure and our models. They are the reason the economics work.&lt;/span&gt;&lt;/p&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;First, our AI infrastructure. We co-design the chips, the network, the data center, and the software that connects it all as one highly-optimized system — our AI Hypercomputer. This vertical integration delivers significantly better price-perfor…
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;On top of this silicon sit our models: &lt;/span&gt;&lt;strong style="vertical-align: baseline;"&gt;Argon&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; for frontier reasoning, &lt;/span&gt;&lt;strong style="vertical-align: baselin…
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;The edge capabilities are already real. &lt;/span&gt;&lt;strong style="vertical-align: baseline;"&gt;NASA’s Jet Propulsion Laboratory&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt; is running Gemma directly on a satellite in orbit,…
+&lt;h3&gt;&lt;strong style="vertical-align: baseline;"&gt;Supercharged by our ecosystem&lt;/strong&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;We remain committed to choice at every layer of the stack, ensuring you have the freedom to choose the best tech stack for your unique needs.&lt;/span&gt;&lt;/p&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Inside Gemini, you have a broad choice of third-party agents from leading SaaS providers as well as connectors that are ready to use. They are even easier to discover&lt;/span&gt;&lt;span style="vertical-align: baseline;"&gt; as collections in t…
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Around Gemini, our services ecosystem continues to rapidly scale to meet enterprise demand. Together, in the last month alone, our global consulting partners have put more than a hundred thousand of their developers and consultants through Gemin…
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;In addition, Accenture has made a significant investment by establishing a dedicated Gemini Enterprise Business Group to accelerate customer adoption and innovation. Several other partners have also expanded their commitments to support the grow…
+&lt;h3&gt;&lt;span style="vertical-align: baseline;"&gt;Gemini Enterprise in action: Global momentum&lt;/span&gt;&lt;/h3&gt;
+&lt;p&gt;&lt;span style="vertical-align: baseline;"&gt;Organizations worldwide are driving measurable impact across every major region:&lt;/span&gt;&lt;/p&gt;
+&lt;h4&gt;&lt;span style="vertical-align: baseline;"&gt;Europe and Middle East&lt;/span&gt;&lt;/h4&gt;
+&lt;ul&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;a href="https://www.googlecloudpresscorner.com/2026-10-08-Arden-University-and-Google-Cloud-Form-Strategic-Partnership-to-Ensure-Development-of-Job-Ready,-AI-Native-Graduates" rel="noopener" target="_blank"&gt;&lt;strong style="text-decoration: underline; vertical-al…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;strong style="vertical-align: baseline;"&gt;Commerzbank&lt;/strong&gt;&lt;span style="vertical-align: baseline;"&gt;, one of Germany’s largest private banks, is using Gemini Enterprise to automate document quality assurance, reducing manual work on document reviews f…
+&lt;/li&gt;
+&lt;li aria-level="1" style="list-style-type: disc; vertical-align: baseline;"&gt;
+&lt;p role="presentation"&gt;&lt;a href="https://www.youtube.com/watch?v=ZoZlcmQG8SE" rel="noopener" target="_blank"&gt;&lt;strong style="text-decoration: underline; vertical-align: baseline;"&gt;Lloyds Banking Group&lt;/strong&gt;&lt;/a&gt;&lt;span style="vertical-align: baseline;"&gt; is scaling a…
+&lt;/li&gt;
+&lt;/ul&gt;&lt;/div&gt;
+&lt;div class="block-video"&gt;
+
+
+
+&lt;div class="article-module article-video "&gt;
+ &lt;figure&gt;
+ &lt;a class="h-c-video h-c-video--marquee"
+ href="https://youtube.com/watch?v=ZoZlcmQG8SE"
+ data-glue-modal-trigger="uni-modal-ZoZlcmQG8SE-"
+ data-glue-modal-disabled-on-mobile="true"&gt;
+
+
+
+
+ &lt;div class="article-video__aspect-image"
+ style="background-image: url(https://storage.googleapis.com/gweb-cloudblog-publish/images/maxresdefault-1_e6i4pb6.max-1000x1000.jpg);"&gt;

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